5 Reasons for Implementing a Deal Registration Program into a Vendor's Channel Infrastructure. A properly implemented deal registration benefits both the vendor and their partners In the modern , where competition and competitive positioning is fiercer than ever, the mutual success of vendor and
Channel Partner Marketing Tools: Now is the Time to Start a Blog
Special Method in Channel Partner Marketing. Manufacturers are constantly in search of the best practices and most practical channel partner marketing tools. When you think of how a channel partnership was made successful, what comes to mind? The manufacturer provided prompt and complete
Channel Sales Strategy: How to Develop an Effective Sales Tactic
Creating an Effective Channel Sales Strategy for Success. Successful channel sales executives build their careers on the ability to repeatedly achieve or exceed their target revenue goals each year. More often than not, what defines these executives from others is their ability to build an
5 Qualities Every B2B Chief Marketing Officer Should Possess
What Makes a CMO a Catalyst for Inspiration? To be a great B2B chief marketing officer (CMO) you have to be…well, a lot of things: Intuitive, emphatic, great work-ethic, technically sound, designed-focused, an astute businessperson, a motivator, a creator, a listener, adventurous, and a catalog of
Top 3 Channel Partner Recruitment Strategies
3 Helpful Tips that Will Entice the Interest of Channel Partners. The decision to acquire new channel partners is a meticulous, slow-burning process. It requires the mechanics of your business to be flowing in a cohesive channel partner recruitment strategies. From the executives to the interns,
Increase Channel Sales and Improve Partner Performance
Strategies for Helping Channel Partners Increase Sales. Your channel partners look for quality information and tools to sell your products. With dedicated support, regular communication and training - coupled with innovative channel sales management solutions - manufacturers have the ability to
3 Components of Sales Data Collection in Channel Management
3 Key Areas in Channel Management that Need Data Collection. The shift from traditional industry into the digital enterprise has coerced the channel sales data collection and management to endure significant change. In the channel, where channel sales data collection and analytics define just about
Channel Inventory Management – How to Sleep Peacefully
3 Strategies for Managing Your Channel Inventory. Frank Sinatra famously coined the phrase “The City that never sleeps,” as an ode to his beloved New York. Embodying the persona of the Big Apple perfectly, Sinatra alluded to the endless heartbeat that is New York City: A living, breathing organism
3 Questions Every Vendor Needs to Ask their PRM Provider
Here Are Some Questions Every Vendor Needs to Ask the Partner Relationship Management Software PRM Provider Before Employment. For b2b enterprises stuck in the dark ages of channel managerial processes—in-house productivity, partner loyalty, partner satisfaction, accurately evaluated incentive
3 Reasons Why B2B Channel Partnerships Need Love to Last
B2B Channel Partnerships in a Nutshell. Have you ever considered treating your B2B channel partnerships more like the relationship you share with a loved one? There’s plenty of fish in the sea. A timeless cliché that has helped console the pain of friends and family members for generations. But
3 Potent Tips that will Improve Channel Partners Motivation
3 Ways to Optimize Channel Incentive Programs to Improve Partnership Motivation. In the multifaceted ecosystem of b2b enterprise, it’s not always competitive pricing or modification in consumer demand that impacts manufacturer/vendor productivity or profit. It’s channel partners'
Avoid Hiring the Wrong Channel SaaS Provider for your Business
Employing the Right Channel SaaS Provider Can Deliver a Multitude of Advantages to Your Business and Channel Partners. If the concept of SaaS leaves you feeling a bit…cloudy, you’re not alone. Understanding the ins and outs of what exactly a channel SaaS provider is (or does) takes time. Therefore,
Cutting-Edge Channel Management Services to Implement Today
Today’s business infrastructure is in the midst of an identity crisis. Confusion regarding the Digital Age and its ever-evolving development has coerced executives to reassess their channel management services. Consumers have become reliant on social media as a purchase decision-making-tool. At
Best Practices for Channel Partner Enablement
How to Establish a Flawless Channel Partnership. With Saas (Software as a Service) providers and Cloud-based solutions continuing to emerge in today’s marketplace, business-to-business (B2B) corporations now have palpable insight into channel partner enablement procedures. Now, more than ever,
7 Elements of a Successful Channel Partnership
7 Ways Manufacturers Can Inspire Distributors and Resellers. Motivating others to do something is not easy. Just ask any high school teacher or gym trainer. People, for better or worse, will do what they want, when they want. It takes a certain type of message, presented in a certain type of