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The Channelist

Channel Incentive Program Creation and Implementation

04/25/2017 by Alex Weinbaum Leave a Comment

Incentive Program Creation and Implementation

Learn How High-Impact Channel Incentive Program Creation and Implementation can lead to Mutual Vendor/Partner Success Selling products via partner ecosystems is no easy feat.  That's why channel incentive program creation and implementation is so important to channel vendors; it gives you the … [Read more...] about Channel Incentive Program Creation and Implementation

Filed Under: Channel Sales Management Tagged With: Channel Partner Incentives, Ship and Debit

A Look at Best Practices in Channel Partner Recruitment Process

04/20/2017 by Alex Weinbaum Leave a Comment

Channel Partner Recruitment Process

How to Win Channel Partner Interest in Today’s Complex and Competitive Environment! In order to win solution providers’ interest during your channel partner recruitment process, you need a comprehensive indirect sales strategy that assures a . With the demand of solution providers exceeding sup … [Read more...] about A Look at Best Practices in Channel Partner Recruitment Process

Filed Under: Channel Partner Management Tagged With: Partner Relationship Management

How to Help Improve Channel Partner Performance

04/18/2017 by Alex Weinbaum Leave a Comment

Improve Channel Partner Performance

Practical Solution to Improve Channel Partner Performance In the final segment of this 3-part series, we will wrap up on how to improve channel partner performance and how channel partners can better leverage Co-Op MDF and use it to their strategic advantage. More importantly, the final installment … [Read more...] about How to Help Improve Channel Partner Performance

Filed Under: Channel Marketing Management Tagged With: Successful Channel Partnership

Co-op MDF Strategies for a Better Partner Engagement

04/13/2017 by Alex Weinbaum Leave a Comment

Co-op MDF Strategies

4 Co-op MDF Strategies for Achieving Partner Engagement and Developing an Ongoing Relationships In part 1 of this 3-part blog series, we explored why Co-op MDF funds go unused so often, as well as some practical advice on how manufacturers can improve their incentive programs. In this part of this … [Read more...] about Co-op MDF Strategies for a Better Partner Engagement

Filed Under: Channel Marketing Management Tagged With: Co-op Marketing Programs, MDF Market Development Funds, Partner Relationship Management

How to Maximize on CO-OP MDF Opportunities – Part 1

04/11/2017 by Alex Weinbaum Leave a Comment

CO-OP MDF Opportunities

Are your Channel Partners Opting-Out of Co-op MDF Opportunities Each year, manufacturers spend billions of dollars into creating Co-op MDF opportunities for channel partners. Disturbingly, however, nearly half of incentive fund opportunities go unused. That is a significant amount of … [Read more...] about How to Maximize on CO-OP MDF Opportunities – Part 1

Filed Under: Channel Marketing Management Tagged With: Co-op Marketing Programs, MDF Market Development Funds, MDF Solutions

Keys to Unlocking a Long-Lasting Channel Partnership [Infographic]

04/06/2017 by Alex Weinbaum Leave a Comment

Long-Lasting Channel Partnership

Long-Lasting Channel Partnership Starts with Proper Partner Profiling and Qualification It’s an overarching challenge of developing a profitable, successful, long-lasting channel partnership. Too often, channel vendors make the mistake of rushing into a partnership without doing so much as s … [Read more...] about Keys to Unlocking a Long-Lasting Channel Partnership [Infographic]

Filed Under: Channel Partner Management Tagged With: Successful Channel Partnership

Channel Partnership Tips for Original Equipment Manufacturers

04/04/2017 by Alex Weinbaum Leave a Comment

How Original equipment manufacturers can Facilitate Lucrative Channel Partnerships

How OEMs can Facilitate Lucrative Channel Partnerships The business landscape has changed. Original equipment manufacturers (OEMs) are not selling as they used to. Instead of purely pursuing direct transactions, manufacturers are opting for a strategic approach that relies on indirect solution … [Read more...] about Channel Partnership Tips for Original Equipment Manufacturers

Filed Under: Channel Partner Management Tagged With: Partner Relationship Management

Business Management Tools that Will Transform your Productivity

03/29/2017 by Alex Weinbaum Leave a Comment

Business Management Tools

Business Management Tools for Streamlining Operations and Transform your Productivity Finding enough time in the day can seem impossible. The following business management tools and suggestions are designed to help you walk into work feeling less stressed, organized and more than ever b … [Read more...] about Business Management Tools that Will Transform your Productivity

Filed Under: Channel Partner Management, Channel Sales Management Tagged With: Channel Data Management CDM

Approaches to Expanding Channel Partner Network on LinkedIn

03/27/2017 by Alex Weinbaum Leave a Comment

expanding channel partner network on linkedin

LinkedIn can Leverage your Partner Recruitment Process Expanding Channel Partner Network or finding the right channel partners and solution providers to join your distribution network is no small feat. From cold calls and emails, to obscure referrals and failed presentations, partner recruitment … [Read more...] about Approaches to Expanding Channel Partner Network on LinkedIn

Filed Under: Channel Partner Management Tagged With: Successful Channel Partnership

Channel Incentive Management -Spreadsheets & Financial Risks

03/22/2017 by Alex Weinbaum Leave a Comment

Channel Incentive Management with Spreadsheets Pose Significant Financial Challenges

The Surprising, and Unfortunate Truth About Spreadsheets You depend on your channel incentive management capabilities and special pricing agreements to help drive revenue, as well as improve the performance of products and channel partners. However, the administrative ‘status-quo’ of these prog … [Read more...] about Channel Incentive Management -Spreadsheets & Financial Risks

Filed Under: Channel Data Management Tagged With: Channel Partner Incentives, Ship and Debit

How to Recruit Channel Partners That Will Fit Into Your Business

03/20/2017 by Alex Weinbaum Leave a Comment

Recruiting-Channel-Partners

Following are Tips and Suggestions Channel Vendors can use to Recruit the Right Strategic Partners for their Business while Developing Long-Term, Successful Relationships On the surface, the number of channel partners that exist in today’s market is a vendor’s dream. Channel-driven producers can nar … [Read more...] about How to Recruit Channel Partners That Will Fit Into Your Business

Filed Under: Channel Partner Management Tagged With: Successful Channel Partnership

Channel Incentive Best Practices for Vendors

03/16/2017 by Alex Weinbaum Leave a Comment

Channel Incentive Best Practices

Best Practices for a Successful Channel Incentive Program Vendors depend on channel incentive programs to drive the performance of products and penetrate new markets. Therefore, it is fair to say that channel incentive best practices are the objective of every vendor. Partners rely on incentives … [Read more...] about Channel Incentive Best Practices for Vendors

Filed Under: Channel Sales Management Tagged With: Channel Partner Incentives, Ship and Debit

Channel Partner Sale Strategy by Employing Psychology

03/13/2017 by Alex Weinbaum Leave a Comment

channel partner sale strategy

How to Improve Partner Relationship Management with Psychology Successful Channel Partner Sale Strategy is a result of several factors. In today’s ever competitive ‘channel’ realm, distributors/resellers are blessed with an embarrassment of selections regarding which products they can sell. … [Read more...] about Channel Partner Sale Strategy by Employing Psychology

Filed Under: Channel Partner Management, Channel Sales Management Tagged With: Partner Relationship Management

3 Reasons Automated Channel Data Management is Important

03/07/2017 by Alex Weinbaum Leave a Comment

Channel-Data Management-Automated

Using Manual Processes to Normalize Channel Data Leads to Financial Complications and Lost Opportunities. In order to facilitate sustainable growth, channel-driven producers need detailed visibility into the performance of products and partners via an automated channel data management … [Read more...] about 3 Reasons Automated Channel Data Management is Important

Filed Under: Channel Data Management Tagged With: Channel Data Management CDM, Channel Inventory Management Software

3 Channel Marketing Plans for Improving Channel Partner Success

03/03/2017 by Alex Weinbaum Leave a Comment

Channel Marketing Plans

Breathe New Light into your Channel Sales and Channel Marketing Strategies with Partners If you sell through multiple channels, when it comes down to channel marketing plans communication can get easily tangled. It’s likely your partner network is comprised of multiple solution providers. Each p … [Read more...] about 3 Channel Marketing Plans for Improving Channel Partner Success

Filed Under: Channel Marketing Management, Channel Sales Management Tagged With: Channel Marketing Solutions, Channel Sales Strategies

6 Channel Partner Onboarding Questions You Need to Ask

02/27/2017 by Alex Weinbaum Leave a Comment

channel partner onboarding

Guide to Finding Channel Partners that Will Fuel your Business’s Growth In order for manufacturers to successfully drive products via the indirect sales funnel, synergy has to exist even before the channel partner onboarding process. An obvious notion, right? Yet given this accepted u … [Read more...] about 6 Channel Partner Onboarding Questions You Need to Ask

Filed Under: Channel Partner Management Tagged With: Channel Partner Onboarding, Partner Relationship Management

How to Build a Successful Channel Partner Recruitment Experience

02/20/2017 by Alex Weinbaum Leave a Comment

Channel Partner Recruitment

Recommendations for when Recruiting Channel Partners and Creating Sales and Marketing Programs. In the past, channel partner recruitment, attracting solution providers, VARs, distributors, resellers, etc., to join your partner program was easy. Businesses competing in indirect sales didn’t have t … [Read more...] about How to Build a Successful Channel Partner Recruitment Experience

Filed Under: Channel Partner Management Tagged With: Partner Channel Marketing

Automated Ship and Debit Process that Validates every Partner Claims

02/16/2017 by Mana Tulberg Leave a Comment

Automated Ship and Debit Process

Never Overpay Channel Partners Again Instantly Identify Invalid Claims With an Automated Ship and Debit Process You depend on incentive programs and special pricing agreements to help drive revenue, as well as improve the performance of products and channel partners. However, the administrative … [Read more...] about Automated Ship and Debit Process that Validates every Partner Claims

Filed Under: Channel Data Management Tagged With: Channel Partner Incentives, Ship and Debit

Destructive Partner Relationship Management Strategies

02/14/2017 by Alex Weinbaum Leave a Comment

bad Partner Relationship Management Strategies

 What Not To Do When Setting Up Your Partner Relationship Strategy Destructive partner relationship management strategies are more common than you may think. The indirect sales funnel is a competitive and multifaceted industry. Investing in partner relationship management software and developing … [Read more...] about Destructive Partner Relationship Management Strategies

Filed Under: Channel Partner Management Tagged With: Partner Relationship Management

6 Ways to Improve your Channel Partner Management Strategy

02/13/2017 by Alex Weinbaum Leave a Comment

channel Partner Management Strategy

6 most Influential Components in Building an Indirect Sales Network that’s Produced to Last Selling your product through indirect channels mandates synergy. Without a solid channel partner management strategy, mutual understanding between channel partners and in-house personnel, opportunities d … [Read more...] about 6 Ways to Improve your Channel Partner Management Strategy

Filed Under: Channel Partner Management Tagged With: Partner Relationship Management, PRM

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