Learn How High-Impact Channel Incentive Program Creation and Implementation can lead to Mutual Vendor/Partner Success Selling products via partner ecosystems is no easy feat. That's why channel incentive program creation and implementation is so important to channel vendors; it gives you the … [Read more...] about Channel Incentive Program Creation and Implementation
The Channelist
A Look at Best Practices in Channel Partner Recruitment Process
How to Win Channel Partner Interest in Today’s Complex and Competitive Environment! In order to win solution providers’ interest during your channel partner recruitment process, you need a comprehensive indirect sales strategy that assures a . With the demand of solution providers exceeding sup … [Read more...] about A Look at Best Practices in Channel Partner Recruitment Process
How to Help Improve Channel Partner Performance
Practical Solution to Improve Channel Partner Performance In the final segment of this 3-part series, we will wrap up on how to improve channel partner performance and how channel partners can better leverage Co-Op MDF and use it to their strategic advantage. More importantly, the final installment … [Read more...] about How to Help Improve Channel Partner Performance
Co-op MDF Strategies for a Better Partner Engagement
4 Co-op MDF Strategies for Achieving Partner Engagement and Developing an Ongoing Relationships In part 1 of this 3-part blog series, we explored why Co-op MDF funds go unused so often, as well as some practical advice on how manufacturers can improve their incentive programs. In this part of this … [Read more...] about Co-op MDF Strategies for a Better Partner Engagement
How to Maximize on CO-OP MDF Opportunities – Part 1
Are your Channel Partners Opting-Out of Co-op MDF Opportunities Each year, manufacturers spend billions of dollars into creating Co-op MDF opportunities for channel partners. Disturbingly, however, nearly half of incentive fund opportunities go unused. That is a significant amount of … [Read more...] about How to Maximize on CO-OP MDF Opportunities – Part 1
Keys to Unlocking a Long-Lasting Channel Partnership [Infographic]
Long-Lasting Channel Partnership Starts with Proper Partner Profiling and Qualification It’s an overarching challenge of developing a profitable, successful, long-lasting channel partnership. Too often, channel vendors make the mistake of rushing into a partnership without doing so much as s … [Read more...] about Keys to Unlocking a Long-Lasting Channel Partnership [Infographic]
Channel Partnership Tips for Original Equipment Manufacturers
How OEMs can Facilitate Lucrative Channel Partnerships The business landscape has changed. Original equipment manufacturers (OEMs) are not selling as they used to. Instead of purely pursuing direct transactions, manufacturers are opting for a strategic approach that relies on indirect solution … [Read more...] about Channel Partnership Tips for Original Equipment Manufacturers
Business Management Tools that Will Transform your Productivity
Business Management Tools for Streamlining Operations and Transform your Productivity Finding enough time in the day can seem impossible. The following business management tools and suggestions are designed to help you walk into work feeling less stressed, organized and more than ever b … [Read more...] about Business Management Tools that Will Transform your Productivity
Approaches to Expanding Channel Partner Network on LinkedIn
LinkedIn can Leverage your Partner Recruitment Process Expanding Channel Partner Network or finding the right channel partners and solution providers to join your distribution network is no small feat. From cold calls and emails, to obscure referrals and failed presentations, partner recruitment … [Read more...] about Approaches to Expanding Channel Partner Network on LinkedIn
Channel Incentive Management -Spreadsheets & Financial Risks
The Surprising, and Unfortunate Truth About Spreadsheets You depend on your channel incentive management capabilities and special pricing agreements to help drive revenue, as well as improve the performance of products and channel partners. However, the administrative ‘status-quo’ of these prog … [Read more...] about Channel Incentive Management -Spreadsheets & Financial Risks
How to Recruit Channel Partners That Will Fit Into Your Business
Following are Tips and Suggestions Channel Vendors can use to Recruit the Right Strategic Partners for their Business while Developing Long-Term, Successful Relationships On the surface, the number of channel partners that exist in today’s market is a vendor’s dream. Channel-driven producers can nar … [Read more...] about How to Recruit Channel Partners That Will Fit Into Your Business
Channel Incentive Best Practices for Vendors
Best Practices for a Successful Channel Incentive Program Vendors depend on channel incentive programs to drive the performance of products and penetrate new markets. Therefore, it is fair to say that channel incentive best practices are the objective of every vendor. Partners rely on incentives … [Read more...] about Channel Incentive Best Practices for Vendors
Channel Partner Sale Strategy by Employing Psychology
How to Improve Partner Relationship Management with Psychology Successful Channel Partner Sale Strategy is a result of several factors. In today’s ever competitive ‘channel’ realm, distributors/resellers are blessed with an embarrassment of selections regarding which products they can sell. … [Read more...] about Channel Partner Sale Strategy by Employing Psychology
3 Reasons Automated Channel Data Management is Important
Using Manual Processes to Normalize Channel Data Leads to Financial Complications and Lost Opportunities. In order to facilitate sustainable growth, channel-driven producers need detailed visibility into the performance of products and partners via an automated channel data management … [Read more...] about 3 Reasons Automated Channel Data Management is Important
3 Channel Marketing Plans for Improving Channel Partner Success
Breathe New Light into your Channel Sales and Channel Marketing Strategies with Partners If you sell through multiple channels, when it comes down to channel marketing plans communication can get easily tangled. It’s likely your partner network is comprised of multiple solution providers. Each p … [Read more...] about 3 Channel Marketing Plans for Improving Channel Partner Success
6 Channel Partner Onboarding Questions You Need to Ask
Guide to Finding Channel Partners that Will Fuel your Business’s Growth In order for manufacturers to successfully drive products via the indirect sales funnel, synergy has to exist even before the channel partner onboarding process. An obvious notion, right? Yet given this accepted u … [Read more...] about 6 Channel Partner Onboarding Questions You Need to Ask
How to Build a Successful Channel Partner Recruitment Experience
Recommendations for when Recruiting Channel Partners and Creating Sales and Marketing Programs. In the past, channel partner recruitment, attracting solution providers, VARs, distributors, resellers, etc., to join your partner program was easy. Businesses competing in indirect sales didn’t have t … [Read more...] about How to Build a Successful Channel Partner Recruitment Experience
Automated Ship and Debit Process that Validates every Partner Claims
Never Overpay Channel Partners Again Instantly Identify Invalid Claims With an Automated Ship and Debit Process You depend on incentive programs and special pricing agreements to help drive revenue, as well as improve the performance of products and channel partners. However, the administrative … [Read more...] about Automated Ship and Debit Process that Validates every Partner Claims
Destructive Partner Relationship Management Strategies
What Not To Do When Setting Up Your Partner Relationship Strategy Destructive partner relationship management strategies are more common than you may think. The indirect sales funnel is a competitive and multifaceted industry. Investing in partner relationship management software and developing … [Read more...] about Destructive Partner Relationship Management Strategies
6 Ways to Improve your Channel Partner Management Strategy
6 most Influential Components in Building an Indirect Sales Network that’s Produced to Last Selling your product through indirect channels mandates synergy. Without a solid channel partner management strategy, mutual understanding between channel partners and in-house personnel, opportunities d … [Read more...] about 6 Ways to Improve your Channel Partner Management Strategy