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      • The Channelist
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          • Channel Data Management (13)
            • The articles in this category discuss solutions and best practices that help accelerate sales, improve distribution visibility and ensure financial compliance and data integrity

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            • Channel Management articles cover the complexities of channel management with solutions and best practices that can be used to facilitate your company’s vision and success.

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            • Best tools, practices, and strategies to optimize channel partner motivation, performance, loyalty, and utilization of marketing funds that accelerate marketing productivity and maximizes channel revenue.

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            • Learn how to drive business growth through effective channel partner management, streamline the partner onboarding process, enhance partner mindshare, help accelerate partner performance and sales execution, extend marketing reach, and capitalize on unexplored markets.

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            • Channel sales articles cover sales topics that assist you in galvanizing partner objectives. We discuss topics that demonstrate best practices and tactics for your indirect sales funnel that help enhance productivity, transparency, loyalty, longevity, and success with your channel.

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            • Partner Portal articles provide you with the information on what a powerful partner portal can offer you and your channel partners. By utilizing a partner portal vendors, distributors, and resellers can have tangible visibility into their sales funnel.

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          • Ship and Debit Management (11)
            • Ship and Debit Management articles provide you with the information on ship and debit management, claim and rebate management in order to help you reduce processing time, eliminate overpayments and free-up resources for more revenue-generating activities.

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The Channelist

International Channel Sales Programs – Challenges and Solutions

08/06/2020 by Mana TulbergLeave a Comment

International Channel Sales Program

Developing a for a single market is no easy task for a vendor. So, it should come as no surprise that building a channel partner sales program across the globe adds layers of complexities and difficulties. Deploying and maintaining a successful international channel sales program requires thorough … [Read more...] about International Channel Sales Programs – Challenges and Solutions

Filed Under: Channel Sales ManagementTagged With: Channel Sales Strategies

The Manufacturer-Distributor Partnership: How to Sell Through Distributors

03/17/2020 by Mana TulbergLeave a Comment

Manufacturer-Distributor Partnership

As a manufacturer, success requires a solid relationship with distributors to help you expand into new areas and increase sales. The ideal manufacturer-distributor partnership can be categorized as a tactical and strategic relationship where both parties benefit from working together to achieve … [Read more...] about The Manufacturer-Distributor Partnership: How to Sell Through Distributors

Filed Under: Channel Partner ManagementTagged With: Channel Partnership

Channel Partner Programs – A Guideline for Creating a Partner Program

03/02/2020 by Mana TulbergLeave a Comment

Channel Partner Program

There are many benefits to creating a channel partner program. Accelerating are just the top two benefits. However, creating a successful partner program is time-consuming and requires resources as well as detailed strategic planning. In this post, we will look into the reasons vendors need such … [Read more...] about Channel Partner Programs – A Guideline for Creating a Partner Program

Filed Under: Channel ManagementTagged With: Channel Partnership

4 Factors of an Effective Channel Management Process

02/13/2020 by Mana TulbergLeave a Comment

Channel Management Process

Channel management, by definition, is the practice in which a vendor or supplier directs sales and marketing activities by actively involving and motivating members of its channel distribution. Therefore, channel management decisions are necessary to ensure that there are no interruptions in the … [Read more...] about 4 Factors of an Effective Channel Management Process

Filed Under: Channel Partner ManagementTagged With: Partner Relationship Management

Partner Relationship Management Software – A PRM Platform Guideline

02/06/2020 by Mana TulbergLeave a Comment

Partner Relationship Management Software

Partner relationship management (PRM) software helps channel organizations with recruiting new channel partners and selling products or services. A well-designed partner management application helps such organizations and their channel partners to align their business goals. In addition, access to … [Read more...] about Partner Relationship Management Software – A PRM Platform Guideline

Filed Under: Partner PortalTagged With: Partner Relationship Management

Top 10 Reasons Channel Partnership are Cancelled

01/28/2020 by Mana TulbergLeave a Comment

Cancelling Channel Partnership

What Can a Manufacturer Do to Prevent Channel Partnership Cancellation? Many manufacturers spend a great deal of time and resources on establishing channel partnerships in order to expand their business, only to be let down by the results. For a manufacturer to maximize their chances of success, … [Read more...] about Top 10 Reasons Channel Partnership are Cancelled

Filed Under: Channel ManagementTagged With: Channel Partnership

Channel Management SaaS Applications for Managing Sales & Marketing

01/20/2020 by Mana TulbergLeave a Comment

SaaS Applications

Over the past ten years, Software as a Service (SaaS) has become the most sustainable solution for organizations. This is especially true for organizations that wish to power their sales, marketing, and operations from anywhere. With no signs of slowing down, studies predict that the SaaS industry … [Read more...] about Channel Management SaaS Applications for Managing Sales & Marketing

Filed Under: Channel Partner ManagementTagged With: Channel Software Providers

How to Develop a Successful Channel Marketing Strategy

01/08/2020 by Berdine JensonLeave a Comment

Channel Marketing Strategy

Channel marketing is a means to distribute a product on the market through a variety of different platforms and mediums. A Synchronized Channel Marketing strategy has proven to be an extremely important tool for vendors and channel partners alike: while the former will be able to maximize their … [Read more...] about How to Develop a Successful Channel Marketing Strategy

Filed Under: Channel Marketing ManagementTagged With: B2B Marketing Solutions

Channel Management Solutions 90 Day Free Trial From CMR

11/18/2019 by Mana Tulberg1 Comment

Channel Management 2019

… [Read more...] about Channel Management Solutions 90 Day Free Trial From CMR

Filed Under: Partner PortalTagged With: Managing Channel Data

How to Optimize your Channel Rebate and SPIF Programs

11/05/2019 by Mana TulbergLeave a Comment

Rebate and SPIF Programs

Best Practices for Creating and Implementing Rebate and SPIF Programs. Rebate and SPIF programs are powerful incentive tools best used to boost your partners’ sales efforts. Such sales incentive programs are designed to ultimately increase product revenue by the number of units sold. However, … [Read more...] about How to Optimize your Channel Rebate and SPIF Programs

Filed Under: Channel Marketing Management, Channel Sales ManagementTagged With: SPIFF Rebate Programs

Channel Program Strategy: Setting Up Your Channel for Future Success

08/28/2019 by Mana TulbergLeave a Comment

Channel program strategy

The channel landscape has undergone tremendous changes. Changes from "Second Platform" to "Third Platform" stage of IT is leaving businesses who rely on traditional IT infrastructure behind. Businesses who have invested in the Second Platform will continue to see growth from 2018 to 2012. However, … [Read more...] about Channel Program Strategy: Setting Up Your Channel for Future Success

Filed Under: Channel Marketing Management, Channel Partner ManagementTagged With: Partner Channel Marketing

Co-op MDF Programs: Dealing with Unused Channel Marketing Funds

06/12/2019 by CMR Admin1 Comment

Co-op MDF Programs-Unused channel marketing funds dilemma

Channel Partner Co-op MDF Programs and the Unused Channel Marketing Funds Dilemma. Every year, a report comes out estimating the amount of unused channel marketing funds. The number typically fluctuates in the billions. Billions. This means that vendors are allocating hundreds to thousands of … [Read more...] about Co-op MDF Programs: Dealing with Unused Channel Marketing Funds

Filed Under: Channel Marketing ManagementTagged With: MDF Market Development Funds

Managing Co-op Funds – 5 Easy Co-op Management Strategies

06/11/2019 by CMR Admin2 Comments

Managing Co-op Funds

Automated Co-op Marketing Programs Deliver True Results When it Comes to Managing Co-op Funds. We’ve conducted a small-scale study on vendor’s process of managing Co-op funds and came to a conclusion: Co-op marketing programs are no walk in the park. As with any marketer’s dilemma, the struggle is … [Read more...] about Managing Co-op Funds – 5 Easy Co-op Management Strategies

Filed Under: Channel Marketing ManagementTagged With: Co-op Funds Management

Managing Ship and Debit Programs Requires Automation

06/07/2019 by Mana Tulberg2 Comments

Ship and Debit Programs

Automated Ship and Debit Benefits Manufacturers and Partners. Managing ship and debit programs is an exhausting endeavor. It takes not only remarkable organizational skills but also deft communication, precision, leadership, and accountability. Businesses must be able to track channel activity at … [Read more...] about Managing Ship and Debit Programs Requires Automation

Filed Under: Ship and Debit ManagementTagged With: Special Pricing Authorization

5 Key Characteristics of a Successful Deal Registration Program

06/04/2019 by Alex Weinbaum1 Comment

Successful Deal Registration Program

A structured and Well-Organized Partner Deal Registration Program Can Offer Numerous Benefits for Manufacturers. Deal registration programs provide a vital factor in a vendor’s value proposition. Deal Registrations provide vendors the measure to reward partners who are driving growth in their … [Read more...] about 5 Key Characteristics of a Successful Deal Registration Program

Filed Under: Channel Sales ManagementTagged With: Channel Deal Registration

Characteristics of Good Vendors in a Channel Partnership

04/24/2019 by Mana Tulberg1 Comment

Characteristics of Good Vendors

What is a Good Vendor and How to Decide which one to Work with in the First Place. Vetting vendors can be a difficult process, especially if you are evaluating a new supplier with not much prior history in the channel. It’s true that you can always move if a partnership does not work out. … [Read more...] about Characteristics of Good Vendors in a Channel Partnership

Filed Under: Channel ManagementTagged With: Channel Partnership

Web-Based Partner Portal – A Channel Management Platform

04/15/2019 by Mana TulbergLeave a Comment

Web-Based Partner Portal Software

Web-Based Partner Portal - a Channel Management Platform Built to Better Serve Clients Through Improved Automation and Quicker Processing. Computer Market Research's web-based partner portal is a software as a service (SaaS) platform that supports a variety of web-based channel management … [Read more...] about Web-Based Partner Portal – A Channel Management Platform

Filed Under: Partner PortalTagged With: Partner Portal Platform

Creating Successful Channel Partner Sales and Marketing Programs

03/27/2019 by Mana TulbergLeave a Comment

Successful channel partner sale and marketing programs

Discover the most Important Pieces to Creating a Profitable Channel Sales and Marketing Programs. Utilizing channel partnerships effectively depends on the proper execution of a variety of components. The most important component is your channel partner sales and marketing programs. But, arguably … [Read more...] about Creating Successful Channel Partner Sales and Marketing Programs

Filed Under: Channel Marketing Management, Channel Sales ManagementTagged With: B2B Marketing Solutions, Channel Sales Strategies

Channel POS Data Management System – A Powerful Sales Tool

03/19/2019 by Mana TulbergLeave a Comment

channel POS data management system

A Channel POS Data Management System that Helps you Target Specific Customers. In-depth knowledge of customers and point-of-sale activity are critical aspects of any successful marketing and sales strategy. Having an accurate, up-to-date snapshot of the customer base is especially vital to … [Read more...] about Channel POS Data Management System – A Powerful Sales Tool

Filed Under: Channel Data Management, Channel Sales ManagementTagged With: Channel POS Management

What is the Real Cost of Auditing Channel Partner Claims Manually?

03/11/2019 by Mana TulbergLeave a Comment

Auditing Channel Partner Claims

Manual Channel Partner Claims Management Can Result In Overpayment Of Claims! Ineffective channel price management leads to numerous negative setbacks within a business. At the same time, overpayments on channel partner claims can cause a serious blow to your revenue. Traditional methods for … [Read more...] about What is the Real Cost of Auditing Channel Partner Claims Manually?

Filed Under: Ship and Debit ManagementTagged With: Special Pricing Authorization

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