
What is Co-op and MDF Management? The 2026 Guide to Channel Marketing Funds
Recent industry reports indicate that nearly 60% of market development funds go unused annually because of administrative bottlenecks. This isn’t…

Recent industry reports indicate that nearly 60% of market development funds go unused annually because of administrative bottlenecks. This isn’t…

Research from the 2024 Channel Pulse Report indicates that 57% of manufacturers lose critical partner trust because internal sales teams compete for…

Manufacturers rely on incentive programs to influence distributor behavior, increase sell-through, and stay competitive in crowded markets. Among these, vendor rebate programs remain one of

If your sales team and your channel partners are battling over the same lead, your current registration process has already failed. Industry research…

According to recent industry benchmarks, 62% of channel partners will abandon a potential deal if the registration process takes longer than 48 hours…

A 2023 industry report by the 2112 Group reveals that 70% of channel partners require more than six months to reach full productivity. If your…

By 2026, the traditional spreadsheet will be the single greatest liability in your channel ecosystem. A recent 2024 industry study found that…

Table of Contents
What is PRM Software and Why Is It Essential for Global Enterprises?
Top PRM Software Solutions for Global…

What if your partner engagement could be transformed overnight? For many businesses, the challenge of integrating PRM with Salesforce feels like an…

For 65% of manufacturers, the primary barrier to channel growth isn’t partner motivation; it’s the friction of manual data entry. You’ve likely felt…

For manufacturers that sell through distributors, resellers, and dealers, managing channels effectively is essential for long-term success. While channel partnerships expand market reach and increase

Research from the University of Hawaii indicates that 88% of spreadsheets contain significant errors. In the context of channel management, these…

How much of your 2025 revenue was lost to manual spreadsheet errors and untracked channel conflict? Industry data indicates that manufacturers lose…

Manufacturers that sell through distributors and resellers face increasing operational complexity. Pricing programs, incentives, rebates, marketing funds, and partner reporting must all work together across

If your channel team still spends 20 hours every week manually reconciling spreadsheets to verify rebate claims, you don’t have a partner strategy;…
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