Multi-Vendor Co-Op/MDF Solution Built for Distributors, as low as $99/Month.
Why Distributors Choose CMR for Co-Op/MDF
Distributors operate at the intersection of vendors, resellers, and end-customers—which means you need clarity, speed, and accountability in your Co-Op/MDF programs.
CMR’s platform is built to eliminate the biggest challenges distributors face:
- Too many vendors and too many rules to keep track of in Excel
- Claims coming in by email with zero visibility
- Partners who struggle to follow guidelines
- Limited resources to manage multiple funding programs
- No centralized reporting for leadership
Our software fixes all of that—without requiring large teams or complex onboarding.
Starter
Great for Small Teams & Pilots-
Includes 1 Internal User
-
Up to 10 Partners
-
Up to 2 Marketing Programs
Pro
Distributors & Mid-Sized Vendors-
Includes 5 Internal Users
-
Up to 50 Partners
-
Up to 10 Marketing Programs
Advanced
Large Enterprise Teams-
50 Internal Users
-
Up to 500 Partners
-
Unlimited Marketing Programs
Case Study: Standard Electric Supply Co.
Distributor Feature Breakdown
For Internal Distributor Teams
- Centralized vendor program dashboard
- Automated approvals
- Digital documentation collection
- Built-in audit trail
- Multi-level routing (marketing, finance, compliance)
- Activity and spend reports
- Exportable performance dashboards
For Vendors
- Visibility into distributor-level allocations
- Faster campaign turnaround
- Unified process for all of their partners
- Standardized reporting
For Resellers/Downstream Partners
- Guided submission forms
- Upload receipts, invoices, proofs of performance
- Real-time claim status updates
- Built-in compliance guardrails
Trusted by Fortune 500 and Global 2000 companies for more than 40 years...
Stop Managing Chaos. Start Maximizing Channel ROI.
For more than 40 years, Computer Market Research (CMR) has helped leading global brands modernize their Co-Op and MDF programs. PartnerPortal eliminates manual spreadsheets, slow approvals, and disconnected workflows—giving your team a single, intelligent platform to manage funds, partners, and claims with total clarity.
Simplify Every Process. Strengthen Every Partnership.
With PartnerPortal, you can automate fund management from end to end—from claim submission and approvals to reimbursement and reporting. Gain real-time visibility into budgets, track program performance, and empower your partners to move faster with fewer touchpoints. The result?
✅ Less friction.
✅ Faster claims.
✅ Measurable growth.
Ready to see it in action?
Schedule your personalized demo and discover how PartnerPortal can turn your channel chaos into a clear competitive advantage.