How to Win Channel Partner Interest
How to Win Over Partners During your Partner Recruitment Process
With the demand of solution providers exceeding supply, manufacturers must differentiate their value as a business partner against the competition. In order to win partner mind share in the era of complex and competitive environment vendors also need to build a strong channel partner recruitment process with a broad onboarding campaign.
In this whitepaper, we take a look at the components of a successful channel partner recruitment process that as well as:
- The fundamental of partner onboarding
- Strategies to adapt for creating a successful partner recruitment process and the requirements for each
- Criteria for a PRM system that is used in the partner recruitment process
- How newly recruited channel partners should be introduced into your business culture
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