What strategies and implementations need to take place when creating an effective channel sales forecasting process?

The importance of demand channel sales forecasting has been a hot topic of discussion in economics and supply chain management. Whether it is long-term, midrange or short-term, vendors rely on accurate channel sales forecasting for reducing inventory stock outs, scheduling production, keeping partners satisfied and so much more.

However, channel sales-forecasting is also extremely time-consuming. Without a robust channel management strategy in place, vendors are left spiraling aimlessly through the indirect sales funnel, relying on luck and instinct for accurate forecasting.

Here is what you will take away:

• Who you should never rely on when implementing your forecast
• The true value of exact levels of inventory
• What every vendor should spotlight to partners

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