MDF Program Discussion with Patricia Rush, President of Rush To Market
MDF Programs Are an Essential Part of Many Channel Programs
As the president of Rush To Channel, Patricia Rush has spearheaded the development of global channel programs, as well as channel go-to-market strategies with an emphasis on infrastructure to manage, support, and measure partners across the spectrum of ecosystems.
In this interview, Computer Market Research discusses the concerns, best practices, and future of MDF programs in the channel.
In this whitepaper, we cover a wide range of topics such as:
- Vendors’ biggest concerns when issuing MDF to partners
- The areas of an MDF program where channel partner have a tough time performing
- Where MDF programs are headed in the near future
To get this white paper, “Discussing MDF Programs with Channel Expert Patricia Rush” fill in the form on the right.
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