How to Design a Robust Channel Incentive Strategy
The channel is a b2b landscape full of opportunities and risks of failure. The b2b corporate ecosystem is complex and crowded, but is also bursting with the potential to accelerate business productivity and revenue. Given this, it’s important that manufacturers, vendors, and VARs that decide to enter the indirect sales funnel do so with a carefully designed channel incentive strategy in place. Without preparation, you’re destined to nose dive.
Read this eBook now and learn how to:
- Develop a SWOT analysis that tells you all you need to know about channel partners
- Deploy the right channel incentive program that drives product movement
- Fine tune your pitch when seeking C-level support for implementing an incentive
Receive a Free white-paper on “How to Design a Robust Channel Incentive Strategy” by filling out the form on the right.
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