The 5 Stages of the Channel Partnership
What stage does best apply to you?
Implementing the right go-to-market strategy for your business can be a difficult task. Finding the right partner and developing a solid channel partnership is even harder.
There are 5 stages that vendors and channel partners go through in a business rapport. At each stage, there is often a decision (sometimes more thoughtfully arrived at than others) to move forward or to end the relationship.
Fill out the form to see where your partnership might be heading next
Build a stronger, more productive and transparent business connection
“It is a huge benefit to be able to accurately forecast what we need on the manufacturing side and communicate our expectations to our manufacturers based on current run rates and current inventory levels.”
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