What Not To Do When Setting Up Your Partner Relationship Strategy
Destructive partner relationship management strategies are more common than you may think.
The indirect sales funnel is a competitive and multifaceted industry. Investing in partner relationship management software and developing a solid B2B rapport are imperative in order to stay afloat in today’s market.
With over 33 years’ experience implementing channel management programs, Computer Market Research has been able to develop and refine their channel management applications in order to provide vendors and their channel partners with the best practices in all of CMR’s channel solutions.
However, to address the ever-changing needs of a dynamic channel, you’re going to need more than an automated channel management system; you need to have a comprehensive understanding of what makes a channel partnership flourish, as well as the things that lead to destructive partner relationship management strategies that result in the break of your business’s bottom line.
Here are the top 5 destructive partner relationship management strategies:
Computer Market Research provides manufacturers and their respective channel partners tools to optimize partner motivation, performance, and loyalty.
Read all about a few channel partner management strategies that help streamline the partner onboarding process, accelerate partner performance and sales execution, enhance partner mindshare, extend marketing reach, and capitalize on unexplored markets