5 solutions to 5 of the most challenging obstacles in channel management
If you thought training for the Iron Man competition was strenuous, I implore you to step inside the day and life of a channel manager and observe some of the channel management obstacles — talk about needing a “good head on your shoulders.”
It should come as no surprise that the road to becoming a successful channel manager is a long and bumpy journey, engulfed with unforeseen obstacles, relentless responsibility and demanding objectives around each and every corner.
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“By the last month of the quarter, our sales pipeline had grown tremendously and we experienced a sales spike of over $10 million – an excellent return on our investment in CMR. More partners were signing on to the system every day and our revenue growth was accelerating nicely.”
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