4 Quotes from the Movie “Forest Gump” that Align with the Hardships of Channel Partnerships. If movies could be elected to the Hall of Fame,“Forrest Gump” would be a first ballot candidate—and no one would dare to think otherwise.
5 Benefits of Implementing a Deal Registration Program into a Vendor’s Channel Infrastructure Mutual success. In the modern b2b ecosystem, where competition and competitive positioning is fiercer than ever, the mutual success of vendor and channel partner has become a withering ideology. In today’s rapidly evolving marketplace, end-users depend on resellers’ ability to provide tangibleYour Read More Link Text
Attracting The Right Channel Partners The decision to acquire new channel partners is a meticulous, slow-burning process. It requires the mechanics of your business to be flowing in a cohesive direction. From the executives to the interns, each member of your company plays an important role—no matter how significant or minuscule their job title mayYour Read More Link Text
We’ve conducted a small-scale study on vendor’s Co-op/MDF process and came to a conclusion: Co-op and MDF programs are no walk in the park. As with any marketer’s dilemma, the struggle is with ROI. When 50% of funds are recirculated back to the vendor, ROI can be a tough metric to prove. Planning and implementingYour Read More Link Text