Channel Partnership in a Nutshell There’s plenty of fish in the sea—a timeless cliché that has helped console the pain of friends and family members for generations. But even with its sunny optimism and whimsically romantic connotation, there is something brutally ironic behind this idiom’s intention: There isn’t plenty of fish in the sea. FindingYour Read More Link Text
3 Ways to Optimize Channel Incentive Programs to Improve Partnership Motivation Manufacturers and vendors hinge on channel partner performance to keep their business afloat. But in the multifaceted ecosystem of b2b enterprise, it’s not always competitive pricing or modification in consumer demand that impacts manufacturer/vendor productivity or profit. It’s motivation. Sure, the exponential growth ofYour Read More Link Text
Today’s business infrastructure is in the midst of an identity crisis Confusion regarding the Digital Age and its ever-evolving development has coerced executives to reassess their marketing strategies. Consumers have become reliant on social media as a purchase decision-making-tool, and businesses are finding difficulty “humanizing” their brand that better relates to their audience. The abundanceYour Read More Link Text
Computer Market Research gives you 4 ways to motivate sales partnerships that increase productivity, ROI and B2B Communication.
The Power of Computer Market Research’s Co-op/MDF Program Computer Market Research provides a comprehensive channel Co-op and market development fund (or MDF) solution to empower vendors to make strategic business decisions. Vendors can easily build and develop their own channel Co-op/MDF program using drag-and-drop technology without requiring IT resources. While a traditional Co-op/MDF process involvesYour Read More Link Text