Best practice suggestions and tips manufacturers can use to influence their distributing channel partners to submit POS data.
A marketing and sales progression a company develops in order to create and extend its channel partnership to ultimately foster a positive relationship between the company's product and the end user.
Computer Market Research’s Channel Management Solutions:
With over 32 years experience implementing channel management programs, Computer Market Research has been able to develop and refine their channel management applications in order to provide vendors and their channel partners with the best practices in all of CMR's channel solutions.
How up-to-date are your channel partner management programs and processes? Find out if yours are near extinction and create profitable partnerships.
A look at strategies to employ, traits to embrace, and how to cultivate strong channel partnership in order to become an effective channel account manager.
Recruit Profitable Channel Partners by Implemeting Well-Defined Incentive Programs Do opposites attract in the manufacturer-partner relationship? Probably not. When you’re searching to recruit profitable channel partners, you look for synergy. A combination of business practices, solutions, and objectives that not only complement one another but are also unique to the market and create diverse Read More
Attracting the right Channel Partners to your Business Comes Down to How Well you Executed your Recruitment Strategy. If you’re a manufacturer that wants to transform “inactive channel partners” [i.e., distributors, resellers, dealers, etc., that only get behind your offering if a deal falls in their lap] into “active partners” [i.e., partners that are fully invested Read More
How OEMs can Facilitate Lucrative Channel Partnerships The business landscape has changed. Original equipment manufacturers (OEMs) are not selling as they used to. Instead of purely pursuing direct transactions, manufacturers are opting for a strategic approach that relies on indirect solution providers. Recognizing businesses and customers today demand solutions and services to satisfy their diverse Read More
The following tools and suggestions are designed to help you walk into work feeling less stressed, organized and more productive than ever before.
Psychological Partner Sale Strategies for Creating more Interest and Closing more Deals. Successful partner relationship management is a result of several factors. In today’s ever competitive ‘channel’ realm, distributors/resellers are blessed with an embarrassment of selections regarding which products they can sell. In the past, channel partners were the ones that had to fight for Read More
Using Manual Processes to Normalize Channel Data Leads to Financial Complications and Lost Opportunities. In order to facilitate sustainable growth, channel-driven producers need detailed visibility into the performance of products and partners. The lack of normalized and timely channel data not only stunts growth but also increases issues with budgeting, resource allocation, cash flow and production. Read More